My Hotel Geek

Avanterra will be home to the luxurious new Fairmont Avanterra, Palm Desert when the internationally renowned hotelier comes to the Coachella Valley in 2011. The expansive hotel project, which includes Fairmont’s luxury branded residences and fractional private residence club homes, will be situated adjacent to the Classic Club golf course, site of the PGA Tour’s Bob Hope Chrysler Classic.

The move marks Fairmont’s first entry into the Palm Springs market, and gives the region an iconic luxury brand favored by discerning business and leisure travelers across the globe. Initially, the hotel development will offer 300 rooms and 125 Fairmont Residences, Fairmont Gold concierge rooms and lounge, a variety of dining outlets, 26,000 square feet of indoor function space including a 7,000 square foot ballroom as well as outdoor event areas, and a 45,000 square foot Willow Stream Spa. In phase two Avanterra will also feature Fairmont Heritage Place, the company’s private residence club homes, as well as additional Fairmont Residences.

Already drawing international attention from golf buffs, the Classic Club golf course is only the beginning of the $2.5 billion billion environmentally progressive, master-planned community designed by the internationally-renown hospitality architectural firm, Wimberly Allison Tong & Goo.

When completed, The Fairmont Avanterra will include close to one million square feet of experiential retail space, integrated work lofts, LEED certified office buildings, condominiums, amphitheater, park space, planetarium, walking trails and more.

This is a great beginning of the year for Fairmont Hotels & Resorts… I see lots of new acquisitions and busines development for 2008…